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Q:
Are there any hidden fees or costs in your basic 42¢ letter
offer?
A: No. You pay 42¢ per unit, with no other fees of any kind,
(except state tax on the non-postage portion for customers
in Tennessee.)
Q: What is your minimum order?
A: There is a 250-unit minimum on all regular Standard Class
mailings. If you want to upgrade to First Class postage,
there is a 500-unit minimum.
Q: Do you guarantee a specific
Return on Investment?
A: No, we do not guarantee any specific response to your mailing,
stated or implied, for many reasons. Click the forward
arrow on the "ROI" audio message below to hear our explanation.
Q: Can I stagger my mailing over
multiple dates?
A: Yes. As long as each mailing wave contains 250 letters
or more Standard Class or 500 letters First Class, we can mail over multiple dates
at no additional charge.
Q: Can you print multiple agent
signatures or contact information?
A: Yes. Simply provide us with the individual signatures
and contact information, and we will print the appropriate
information as a cell version. By cell, we mean a unique
group of letters segmented in a logical way, i.e. by Zip Code,
by County, by letter version, etc.
Q: Can you print my logo on my
letters?
A: Yes. Your logo can be printed anywhere on the letter, at
no extra charge, in black ink only. For color logos
(if needed), see '50¢ Color Mailers' at right.
Q: Can I pay by credit card?
A: Yes. You may pay by credit card, check, check-by-fax,
or bank wire. There is no surcharge with any payment
method, and all mailings must be paid in full at least 3 business
days prior to the mail date. We accept VISA, MasterCard,
American Express, Discover and all debit cards.
Q: Do you guarantee the performance
of my mailing?
A: No. There are too many variables that affect response
for us to take sole responsibility for them. These include
list, offer, creative, rate, market conditions, USPS delivery
times, selling skills of your agents, etc. We will always
give you our best effort and best opinion as to what will
sell in your market. Plus, we will work with you to
get the best response possible. However, the ultimate
results you enjoy will vary by so many factors, we cannot
provide any guarantee that any particular mailing will perform
well for you.
Q: Why don't you offer a money-back guarantee that I will
generate new insurance sales off my mailing?
A: Ask yourself this question: when you run a print ad in your local newspaper, how many
policies do they guarantee that you will sell? Do they
guarantee more sales if you run a bigger ad? The answer
is the same in every city in America: no. They don't
guarantee that you will generate ANY sales at all, because
there are simply too many factors to take into
consideration. Do you guarantee that your customers that they
cannot get a better rate elsewhere? Do you
offer them a money-back guarantee if they get a better deal
online, or from one of the giant TV insurance marketers? No - because these factors are out of your
control. And while we try our best to present your offer
in the best possible light, the ultimate decision to respond
or not respond to your offer is in the hands of the people in
your area - and their actions are out of our control.
It is important to note that marketing is a PROCESS, not a
DESTINATION. A winning program will not always achieve
the same results; similarly, a program that does not work
in one market may achieve great results in another.
The answer: test, test, and test - with refinements along
the way.
Q: How long does it take for
you to produce my mailing?
A: InsuranceDM will create and mail your letters within 5 business
days of your signoff AND a minimum of 3 days after receipt
of your funds. All mailings are sent Standard Class
(Bulk) through the United States Postal Service. We
process your letters as Automation Rate Pre-Sort Barcoded
Mail, which is the optimal processing standard for fastest
delivery. However, the actual number of days your mailing
will be in transit through the USPS can vary from 1 day to
3 weeks.
The range of days until delivery will vary by season, USPS
system volume and many other factors outside of our control.
We have experienced excellent delivery times using Standard
Class mail. However, if you require immediate response
and deliverability, we will be glad to process your letters
at the First Class Presort Rate for an up charge of 10¢ per
letter. The USPS standards call for 3-day delivery of
all First Class letters.
Q: Are your rates negotiable?
A: We believe that our 42¢ black & white mailers and
our 50¢ color mailers - both with POSTAGE INCLUDED - are the
most economical direct mail programs in the industry.
However, if you can provide us with a verifiable quotation
from a legitimate mailing house for less, we will be glad to
match it. Bear in mind, however, that USPS postage rates
are flat; the post office does not provide us with volume
discounts, so we cannot discount the postage rates to
you.
Q: Can I get a copy of my mailing
list?
A: Yes. We will be glad to email you a copy of your
mailing database at no extra charge. This can be sent
in Excel, Text, Access, FoxPro - or any standard format you
require. Please note that all names are sold for one-time
usage only; additional usage may result in additional charges
from the list originator. Call for custom production
& shipping charges on pressure-sensitive labels or hard-copy
printouts.
Q: Can you provide references?
A: Yes. Please call us for a list of our many Insurance clients, or email us by clicking HERE.
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